My capstone client was the Department of Communication at Jacksonville State University, focused on targeting alumni. Attached is the strategic plan book, myself and others in my group have developed for the semester-long campaign.

In Social Media Strategy, students picked a client to completely rebrand. To keep it close to home, and work on making a difference for somewhere close to me, I rebranded Jacksonville State University’s Panhellenic social media accounts. This in depth semester-long project serves purpose in their social media accounts today!